Midsummer Food Prices: What to Expect on Your Plate in 2025
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- Midsummer Food Prices: What to Expect on Your Plate in 2025
As Midsummer Eve approaches, Swedes are preparing for traditional celebrations filled with herring, potatoes, and strawberries.However, consumers may notice a slight increase in the cost of these festive staples. According to the Mat Price College, the average price of goods typically consumed during Midsummer has risen by approximately five percent compared to last year.
Key Midsummer Food Price trends for 2025
While most Midsummer foods have seen a price increase, some items have bucked the trend. Here’s a breakdown of what to expect at the grocery store:
- Overall Increase: The majority of Midsummer goods have increased by an average of 5%.
- Coffee Drop: Coffee prices have decreased by 3 to 9 kronor, a trend expected to continue.
- Potato Deals: Some retailers are offering potatoes for under 10 SEK per kilo as a promotional lure.
- Strawberry Surge: Due to a cold spring impacting the harvest, strawberries are expensive, ranging from 80 to 100 SEK per liter (possibly doubling per kilo).
Did You Know? Food prices in the united States increased by 2.9% in the 12 months leading up to May 2025 [[1]].
Price Changes: Winners and Losers on the Midsummer Table
The Food Prize College’s analysis of price trends between June 1, 2024, and June 1, 2025, reveals some significant shifts in the cost of specific Midsummer products.
| Product | Price Change |
|---|---|
| Brewing Coffee | +47.5% |
| Whipped Cream | +13.2% |
| sliced Salmon (Dug or Cold Smoked) | -2.2% |
| Chives | -1.6% |
| Matjesillen (Pickled Herring) | -1.1% |
Items with Notable Price Increases
Brewing coffee experienced the most significant price increase, jumping by 47.5% compared to last year. This surge may be attributed to a shock increase that occurred last spring. Whipped cream also saw a substantial rise, increasing by 13.2%.
items with Price Decreases
On the other hand, sliced salmon (dug or cold smoked) saw the most significant price decrease, dropping by 2.2%. Chives also became more affordable, decreasing by 1.6%. Matjesillen, another Midsummer favorite, experienced a slight decrease of 1.1%.
Pro Tip: Look for deals on potatoes, as retailers frequently enough use them as a loss leader to attract customers. However, be aware that you may need to purchase other items to qualify for the discounted price.
Midsummer Meal: What’s the Bottom Line?
Despite some price fluctuations,many essential Midsummer items have seen a price increase of approximately five percent. This includes:
- Meatballs
- Herring in glass
- Food herring
- Brew coffee
- Beer
- Sliced salmon
- Cider
- Western cheese
- Dill
- Swedish pork tenderloin
- Whipped cream
- Vanilla ice cream
- swedish beef fillet
- Chives
- Cream file
- Chicken fillet
- Potato salad
The overall increase in food prices reflects broader inflationary trends. as of May 2025, food prices in the United States had risen by 2.9% over the previous 12 months [[1]].
Evergreen Insights: Understanding Food Price Inflation
Food price inflation is influenced by a complex interplay of factors, including weather patterns, supply chain disruptions, and global demand. A cold spring, as experienced this year, can considerably impact the harvest of certain crops, such as strawberries, leading to higher prices. Similarly, fluctuations in the cost of animal feed, transportation, and labor can all contribute to changes in the price of food.
Frequently Asked Questions About Midsummer Food Prices
Will these price changes affect your Midsummer celebrations? What are your favorite Midsummer dishes?
Share your thoughts and plans in the comments below! don’t forget to share this article with your friends and family to help them prepare for Midsummer eve.Subscribe to our newsletter for more updates on food prices and other significant news.