Bad Bunny to Headline 2026 Super Bowl Halftime Show
Bad Bunny will perform at the Super bowl LXI halftime show on February 8, 2026, the NFL announced today. The performance will mark a historic moment, further solidifying the global rise of Spanish-language music on the world’s biggest stage.
Bad Bunny’s career includes four No. 1 albums, 113 Billboard Hot 100 hits (including 15 top 10s), three Grammys, and one No. 1 single. He has collaborated with artists such as Cardi B, The Weeknd, Travis Scott, Dua Lipa, Ricky martin, and J Balvin, and has recently appeared in Happy Gilmore 2 and Caught Stealing. He is widely recognized as a key figure in bringing Spanish-language music to mainstream prominence in the United States.
“Bad Bunny represents the global energy and cultural vibrancy that define today’s music scene,” said Jon Barker, senior vp of global event production for the NFL, in a statement. “As one of the most influential and streamed artists in the world, his unique ability to bridge genres, languages and audiences makes him an exciting and natural choice to take the Super Bowl halftime stage.We know his dynamic performances, creative vision and deep connection with fans will deliver the kind of unforgettable experience we’ve come to expect from this iconic cultural moment.”
The Super Bowl will be broadcast live on NBC. This will be the seventh year that Roc Nation is programming the halftime show, executive producing alongside Jesse Collins, with production by DPS and direction by Hamish Hamilton. Roc Nation also serves as the show’s strategic entertainment advisor.Apple Music will be the presenting sponsor for the fourth consecutive year, beginning with Rihanna’s 2023 performance.
“The halftime show is the ultimate celebration of music and culture, and few artists embody that intersection more perfectly and authentically than Bad Bunny,” said Oliver Schusser, Apple vp of music, sports and Beats, in a statement. “At Apple Music, we’ve had the privilege of working closely with Bad Bunny over the years and watching his meteoric rise into one of the most influential artists of our time has been truly incredible. His music has not only broken records but has elevated Latin music to the center of pop culture and we are thrilled to once again partner with the NFL and Roc Nation to deliver this historic performance to millions of fans worldwide. We know this show will be unforgettable.”
