Hungary’s First 24/7 Hybrid Smart Shop Opens in Szeged, Revolutionizing Retail
A new era for domestic retail has begun with the launch of Hungary’s first 24/7 hybrid smart shop in Szeged. This innovative store model combines traditional service with cutting-edge automation, potentially reshaping how Hungarians shop.The concept, spearheaded by Laurel Kft., aims to provide convenience and accessibility beyond standard business hours.
Inside hungary’s First Hybrid Smart Shop
According to Attila Bessenyei, managing director of Laurel Kft., the hybrid smart shop operates as a traditional grocery store during peak hours, complete with staff and conventional checkout lanes. However, outside these times, the store transitions to a fully automated, self-service mode.
Did You Know? The retail sector in Hungary generated approximately 15.7 trillion hungarian forints in revenue in 2023,highlighting its meaningful contribution to the national economy Statista.
This means that an existing, recently renovated, 160 -square -foot grocery store has been transformed in our partner in downtown Szeged, where only self -service cash registers had previously operated. This store has been provided with additional technology that allows the store to be open 24 hours a day
Bessenyei explained that while staffed during the day, the store switches to self-service during evenings, nights, weekends, and holidays, embracing a hybrid operation model.
![Revolutionary Retail: New Shop Type Disrupts [Country Name]](https://www.economx.hu/fototar/fototar/202506/orig/image1750063445.jpg/900/ "Revolutionary Retail: New Shop Type Disrupts [Country Name]")
Image: Laurel Kft.
How the Self-Service System Works
During “closing hours,” customers can access the store’s full product range by following a few simple steps:
- Download the 247 SHOP application.
- Complete the registration process, including scanning both sides of their ID card.
- Use the app to unlock the store’s door,equipped with camera systems.
- Shop as usual, noting that electronic shelf labels display current prices.
- Check out at self-service kiosks.
- Contact a remote dispatcher for assistance if needed.
“The dispatcher remotely, but through our system Live see the process of shoppingand just like the traditional shop staff, – if necessary – you can assist in the shopping process. Who can open the door, for example, a cash register You can also allow it, you can restart the cash register. Through the door phone, customers can connect with it ”
Bessenyei also highlighted the contingency plans in place. A contracted patrol partner of Coop Szeged Zrt. is prepared to respond to alarms within minutes during automated hours. Crucially,individuals under 18 are not permitted in the store after it switches to automatic mode.
Image: Laurel Kft.
Early Success and Future Plans
While specific figures remain confidential, Laurel’s managing director noted that the initial weeks have been promising. The Pentecost weekend, during which traditional stores were closed, proved particularly triumphant, demonstrating the demand for 24/7 shopping options in Szeged.
Bessenyei shared that the positive response has sparked interest from other small chains, with discussions underway to establish similar stores.Laurel Kft. anticipates further expansion of this innovative model across Hungary.
It has been known for a year in professional circles that we were preparing for a similar concept, the nonstop hybrid smart shop, and we have published its plans at our conference at the time. We realize that until now many peopel have been waiting to see what will actually become our plans. After that I am sure there will be more departures in the next two years
Laurel’s leader envisions widespread adoption of innovative store formats and plans to continuously refine their systems based on customer feedback. Future developments include enhancements to their mobile application.
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The Rise of Hybrid Retail Models
Hybrid retail models are gaining traction globally as retailers seek to optimize operations and cater to evolving consumer preferences. These models blend the convenience of online shopping with the tangible experience of brick-and-mortar stores. By integrating technology and automation, retailers can offer extended hours, personalized service, and efficient inventory management.
The adoption of hybrid models is driven by several factors, including rising labour costs, changing consumer expectations, and advancements in technology. As consumers demand greater flexibility and convenience, retailers are increasingly turning to hybrid solutions to remain competitive.
Frequently Asked Questions About Hybrid smart Shops
- What are the key technologies enabling hybrid smart shops?
- Key technologies include mobile applications for access and payment, camera systems for security and remote assistance, electronic shelf labels for dynamic pricing, and self-service kiosks for checkout.
- How do hybrid smart shops address security concerns?
- Security measures include ID verification during registration, camera surveillance, remote monitoring by dispatchers, and partnerships with local security services for rapid response.
- What are the potential challenges of implementing a hybrid smart shop model?
- Challenges may include ensuring reliable technology infrastructure, addressing customer concerns about data privacy, and managing security risks effectively.
- How do hybrid smart shops impact employment in the retail sector?
- While automation may reduce the need for some traditional retail roles, new opportunities may emerge in areas such as remote dispatching, technology maintenance, and data analysis.
- What is the future outlook for hybrid retail models?
- The future outlook is positive, with increasing adoption of hybrid models across various retail segments as technology continues to advance and consumer preferences evolve.
What are your thoughts on the future of retail? Would you shop at a 24/7 self-service store?
Share your comments below and let us know!
