ITTF & WTT Announce Landmark Broadcast Deal with Brazilian Streaming Giant CazéTV
LAUSANNE,Switzerland – The International Table Tennis Federation (ITTF) and World Table Tennis (WTT) have secured a four-year broadcast partnership with CazéTV,a rapidly growing sports-focused streaming platform in Brazil. The agreement will make all ITTF and WTT events available free-to-view and on-demand to Brazilian audiences across multiple platforms including YouTube, Disney+, Amazon Prime Video, Samsung TV Plus, and SKY+. CazéTV notably became the first-ever linear channel on SKY+.
This partnership arrives at a pivotal moment for table tennis in Brazil, fueled by the rising success of national stars and a burgeoning fanbase.it represents a strategic move by both the ITTF/WTT and CazéTV to capitalize on this momentum, delivering world-class table tennis content to a new generation of viewers and expanding the sport’s reach within the country. The deal underscores the ITTF’s commitment to global growth and leverages CazéTV’s innovative approach to engaging young sports enthusiasts.
“Table tennis is experiencing an incredible moment in Brazil, with stars like Hugo Calderano and Bruna Takahashi showing the world the strength and talent of our athletes,” said Felipe Aquilino, CazéTV Head of media Rights. “At CazéTV, we see a perfect fit: it’s a sport that is dynamic, fast-paced and full of emotion – just like our community of young fans. We are proud to showcase these tournaments to millions of fans and to help grow the next chapter of table tennis in Brazil.”
The timing of the agreement coincides with historic achievements by Brazilian players. Hugo Calderano, currently ranked World No.3, became the first Pan American player to win the ITTF Men’s World Cup in april of this year, and the first South American to reach a World Championships final in May. Bruna takahashi has also achieved a career-best World No.16 ranking, demonstrating consistent strong performances on the international stage.
The ITTF/WTT views CazéTV’s extensive reach and dedicated young audience as a key asset in its ongoing mission to elevate table tennis globally.The partnership aims to showcase the sport’s premier events and athletes to a broader audience within Brazil, fostering further growth and engagement.
