Smart sex toys on the rise due to corona crisis

Smart sex toys or ‘sex tech’ are more popular than ever because of the corona crisis. This is the conclusion of researchers at Juniper Research. According to them, more than 36 million sex tech devices will be connected to, for example, cell phones this year. That was 19 million last year.

–

The corona crisis is driving a global shift in attitudes to sexual wellness and an increasing demand for connected devices, such as hands-free vibrators or male masturbators, according to the researchers. Juniper calculates that this industry will have a size of no less than $ 9 billion in 2025, compared to nearly 4 billion in 2020. Online retailers are probably eager to respond.

Juniper’s report suggests that lockdown measures have boosted sex tech in many countries, especially between March and June. People had more time, the catering industry was closed and intimacy was still sought. Sex tech devices can be used without violating social distance measures, Juniper notes. In addition to the use of devices that work with WiFi or Bluetooth, there is also much more interest in artificial intelligence; sex dolls that are self-learning or devices that automatically adjust to the preferences of users.

Earlier it appeared that the online sales of erotic articles during the corona crisis are running at full speed. For example, the sale of vibrators, dildos and other sex toys increased significantly. EDC, in its own words European market leader in erotic toys, was forced to expand considerably in order to be able to store stock.

The Juniper researchers also note that the sex-related apps industry is also benefiting from the corona crisis. For example, the number of apps to enhance sexual pleasure, apps for sexual therapy, apps for sexual wellness and education, and apps for sexual health have increased.

What are the most popular sex toys? “For women it’s a penguin”

Explained: how much sense does a penis enlargement have?

– .