Little bit decide independently or independently by separating from Xiaomi. Although independent, Little bit keep using some resources from Xiaomi like MIUI software, manufacturing plant and so on.
In fact, Little bit often launches cell phones that change brands from several devices Redmi. Little bit The newly launched C3 version Redmi 9C (Chinese variant) which was recently launched.
Little bit M2 Pro is a repackaged version of Redmi Note 9 Pro, and so on. Interestingly, Little bit The X2 which was launched last year is also a rebranding version of Redmi K30 China as quoted by India Express.
Country Director Little bit Anuj Sharma feels, mobile Little bit the rebranded version of the device Redmi better and offer better value to consumers.
In India itself, Little bit offers three lineups in the country – series Little bit C, X and M. This doesn’t belong to the F series. Some of the phones launched under these three series are repackaged versions, while others are completely new.
Sharma believes this is because Little bit it is still brand new and developing a new mobile for each series is a difficult task. Therefore, the company used Xiaomi as a platform and improvised on it.
Sharma says, Little bit is not the first smartphone brand to follow the strategy of launching this branded device in the country.
“The first OnePlus phone, the OnePlus One, was a rebranded Oppo device and a similar case happened to Realme’s first phone. Brands often tend to follow this strategy and this is not new in the case Little bit, “said Sharma.
Little bit will continue to follow the same strategy in the future. The manufacturer will continue to use Xiaomi’s MIUI software on its phones, and has no plans of building its own software platform any time soon.
“Unlike most competing brands, Little bit don’t expect to present too many choices in the price segment because that confuses consumers, “said Sharma.
For the 10,000 – 15,000 rupee price segment, or around Rp. 2 to 3 million, there are Little bit M2 Pro and for consumers looking for smartphones with prices between 15,000 – 20,000 rupees or around Rp. 3 to 4 million there Little bit X3.
Little bit The X3 is already on sale on Flipkart, although it is in limited stock. General manager Little bit C Manmohan said the company was getting ready to replenish its stock as soon as possible and make Little bit X3 is available open sale in India soon.
Sharma has confirmed that Little bit The F2 Pro won’t make it to India as it’s not a very good game-changer upgrade Little bit F1.
“Little bit F1 is a device that is changing the market and consumers expect the same from its successors. Little bit The F2 Pro is not that device. We are working on presenting a true successor Little bit F1, but it takes time for us to develop it, ”said Sharma.
Meanwhile, Little bit also seeks to include other product categories that can enhance the overall smartphone experience for consumers. The company is developing the so-called true wireless earbuds Little bit Pop Buds. There are no details about when these true wireless earbuds will be available in India.
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