PHOTO: Pink out of 25 million top huge clothes and shoes “outlets”

–

The first floor of the Outlet store village, with a total area of ​​13,500 square meters and about 70 clothing, footwear, accessories, sports and lifestyle stores, as well as five cafes and restaurants, is scheduled to open in spring 2020.

The project developers predict that after the opening of the first round during the year, the number of visits to “Via Jurmala Designer Outlet Village” could reach 2.5 million, while the turnover – 40 million euros.

“In our region, this will be the main player in the industry, which will attract not only the local audience, but also tourists. We are currently actively working with the world’s leading brands to improve the offer, provide consumers with a variety of choices and offer a unique shopping experience,” said Viktoria Beatrice, Outletico CEO. Radzevičienė.

The concept of the shopping village is inspired by similar “outlet” villages in Italy, Germany and Great Britain. The building complex and its architecture are designed in the classic Italian style – with tiled paths, green areas, trees, a fountain and also a “piazza” or central square.

Although the opening of the village of “outlet” stores is planned for spring 2020, active work has already been started in Lithuania and Estonia to inform potential consumers about the new shopping destination. It is planned to expand marketing and communication activities in Russia and Scandinavia.

The total area of ​​the shopping village stores will be 21,000 square meters, while the total number of stores will be 120 stores. Parking for 1600 vehicles will be provided. Shop tenants will include both world-renowned and local fashion brands. The construction of the second phase will be completed by spring 2022, providing a total of 300 new jobs.

It is planned that after the completion of both construction phases, six million people from Latvia, Lithuania and Estonia will visit the “outlet” store in the village during the year.

SIA “Outletico” was founded in 2016, and its share capital is 2800 euros. The company has seven owners – 54.25% of shares belong to SIA “Esterkin Family investments”, which belongs to Leonid Esterkin, 39% of shares – to Andrejs Dozorcevs, 2% shares – to SIA “Lehmann Investment corporation and SIA” Freims “, 1.25% share – Yulia Mikhailenko, 0.5% share – SIA “East Stream”.