Home » Business » Patron Incognito: the crazy gesture of entrepreneur Laurent de La Clergerie for his makeover

Patron Incognito: the crazy gesture of entrepreneur Laurent de La Clergerie for his makeover

This Monday, January 17, Laurent de La Clergerie, president of LDLC, will be immersed in his company in Patron Incognito. He will even take a completely crazy initiative. A great first in the M6 ​​show.

Business leaders follow each other but are not alike. This Monday, January 17, M6 is broadcasting a new number of Patron Incognito. After a program devoted to the brand Les Burgers de Papa, viewers will meet Laurent de La Clergerie. At 51, the latter is the president of LDLC, the number 1 in computer equipment and high-tech in France. For this new immersion with his employees, the boss will pretend to be a certain Fabien, job seeker in retraining. The objective: in the face of competition, he wishes to ensure the sustainability of his business while taking stock of his social policy. As the program recalls, Laurent de La Clergerie is the first French boss to have established the 4-day week for its teams. To do this, the entrepreneur will therefore change his life for a few days.

“I shouldn’t tell my wife”

Like all the other candidates of Patron Incognito, Laurent de La Clergerie will thus go through the makeover box so that his employees do not recognize him. No wig, however, for the business manager: the latter opted for a radical change by shaving his head ! No question for him of being unmasked in full immersion and spoiling the filming. He therefore gave of his person in order to also avoid disguises that were sometimes unsuccessful or too crude. In the columns of TV Star, Laurent de La Clergerie also assured that his wife was not at all aware of his madness. “I shouldn’t tell my wife so that she has the surprise during the shooting. I wondered what his reaction would be“, he explained. So many precautions taken so that no one recognizes him. It remains to be seen whether any of his employees recognized him thanks to his ball to zero. Nothing is less sure.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.