(NSIA) – NSIA Assurances is launching in Guinea a new distribution channel for its automobile and travel insurance products called NSIA SONOYA available on WhatsApp. By using messages to subscribe on NSIA SONOYA, subscribers will have their insurance contracts delivered directly to them.
Beyond this advantage, NSIA Assurances Guinea also intends with SONOYA to speed up the processing of its customers’ requests and facilitate the subscription process. In addition, customers will now be able to pay their premiums via mobile money.
The use of WhatsApp by NSIA Assurances Guinea to distribute its insurance products demonstrates the Group’s desire to always be at the forefront of digital transformation and its desire to constantly innovate in its customer relations tools: ” Today, customer relations are a major issue in the insurance sector », Explains Maïmouna Barry Baldé (photo), Managing Director of NSIA Assurances Guinea. ” The digitization of insurance services and processes is an element that allows us to distinguish ourselves from our competitors in this complex health context. We therefore invite the entire population to subscribe to it for better management of their needs. ».
About the NSIA Group
The NSIA Group is a financial services group that integrates banking and insurance products and services. The NSIA Group is made up of 3 banks, 3 bank branches, 21 insurance companies, 1 management and intermediation company (SGI), 1 UCITS management company, 1 real estate company, 1 reinsurance brokerage company, and 1 Foundation. It has more than 2,800 employees.
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