Ahen all eyes are on the return of Star Academy at the start of the school year on TF1, a new season is announced for New school. This French reality TV program produced by Netflix and adapted from the American show Rythm and Flow, broadcast from June 9 to 23, sets out to find the new nuggets of rap, which remains the most listened to genre in France (9 places in the top 10 of Spotify plays are occupied by rappers). The jury, made up of big names in the genre, Niska, Shay and SCH, judged 24 young urban artists and it was the future hit machine, Fresh La Peufra, who won this first edition.
The development director of Netflix France, Damien Bernet, welcomed the success of this program on June 30, which offers freestyle contests, rap battles and flow demonstrations and promises the winner 100,000 euros and media promotion. size: “With New school we hit the bullseye. It’s not up to us to announce it, but there may be a season 2. ” One thing is certain, it is that the production has already put online a casting registration form for the next season whose release date is still unknown.
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This announcement does not come as a surprise: this The Voice rap has found an audience on the streaming platform, taking first place in the Top 10 audiences, above flagship series like Peaky Blinders or Stranger Things.
Astronomical benefits for artists
The success of the show not only delighted Netflix but also gave great visibility to the artists who participated in this reality TV program. The rapper Elyon for example, protected from the Marseillais SCH and finalist of the show, observed an increase of 2,160% of his streams and collected 70,000 subscribers on Instagram. The winner of this first edition, the Belgian rapper Fresh La Peufra, hit the jackpot with a colossal rise of 2,843% of his online listening and 225,000 subscribers on his Instagram. His title “Chop”, written for the show’s finale, ranked first on Spotify in France with nearly 500,000 listens.
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