The 25th James Bond Movie No Time to Die was the first blockbuster to be postponed in early 2020 due to the coronavirus outbreak. On March 4, it became clear that the film met seven months was moved from the beginning of April to the middle of November this year.We are now more than half a year later and films are still being removed from the calendar on the assembly line and it is not unexpected when No Time to Die will again be postponed by a considerable number of months, for example to April 2021. That choice would have a significant impact on the film world.
Catastrophic for all film studios
Last month at a shareholders meeting, MGM COO Christopher Brearton said that their films are not unthinkable. “We are keeping a close eye on the timing of our remaining films for 2020 and making adjustments as necessary,” was the message then.
According to Bond insider Baz Bamigboye, a new date would be a drama for the studio. “Shifting the release date to 2021, requiring a third marketing campaign, would be catastrophic for all the studios involved. Hundreds of millions of pounds are involved with No Time To Die,” Bamigboye said for the Daily Mail.
According to Baz, an employee of another film studio said the following about the possible shift: “Bond has to be released in November, otherwise we will be as good as finished distributing films in cinemas for some time to come.” From November 12 Cary Fukunaga‘s No Time to Die can be seen in Dutch cinemas.