In countries where Disney + is available, the “live action” version of Mulan will be released on the video on demand (SVOD) platform and not in theaters. But it will cost $ 29.99 to see it.
You live in a country where Disney + is available and want to see the live action adaptation of Mulan ? It will cost $ 29.99 to see it. This is the surprise decision that Disney just announced on the night of August 4-5, 2020. The film will be made available on the subscription video-on-demand (SVOD) platform on September 4, reported Variety.
« The film will be released in theaters in countries where it is not possible to access the film on Disney + », Specifies the American media. Does this mean that for France, even if the cinemas have reopened, Mulan would be visible only on the Disney + platform? The multinational has not yet given details on these specific cases.
You’ll have to pay $ 29.99 to watch Mulan on Disney +
Mulan Originally scheduled to hit theaters on March 27, but it has been pushed back following the coronavirus pandemic that has forced half the world into lockdown. This adaptation of the cult cartoon, in live action, was highly anticipated, and Disney was betting a lot on the feature film
Bob Chapek, the new CEO of the Walt Disney Company, clarified that this was a very specific case and that this choice would not extend to other films. On July 23, Disney had postponed the exit of Mulan in theaters « for an indefinite period ».
Disney + launched in November 2019 in a few countries, including the United States, before expanding into Europe in March 2020, as well as in France in April. The subscription costs 6.99 euros per month to have access to a catalog of more than 150 series and 500 films in France. For now, Disney has not specified how the film will be billed. Mulan to its subscribers, but it seems obvious that $ 29.99 is a large sum, compared to the rates in effect in VOD, but also the price of a movie ticket.
« We find the idea of offering consumers a price of 29.99 euros very interesting, and we will learn from there. Bob Chapek continued. According to him, it is possible that despite this exorbitant price, Mulan may well bring in new Disney + subscribers. The platform would have 60.5 million subscribers worldwide, or 10 million more than April 9, 2020.
