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Mjam attacks number 1 in Linz

In wait for the first place in Linz: those responsible and drivers of the delivery platform Mjam © Mjam


Already very popular, the pandemic and lockdowns gave delivery services a rapid growth that was hardly expected in this way. Like the home office, the convenience of ordering has come to stay to this extent.

The growth achieved by Corona could be maintained, emphasized managing director Chloé Kayser and Alexander Gaied, who is responsible for the operative business, during a visit to Linz on Thursday.

100 new drivers wanted

Where there is still some catching up to do for the two of them. Because while you are the market leader in Vienna, your competitor Lieferando is ahead in the provincial capital.

They want to change that, among other things with their own Mjam Market, which delivers groceries, or a cooperation with Unimarkt, through which they promise to deliver groceries within an hour. In general, one sees a strong future market in the delivery of groceries.

“The grocery market is maybe even bigger than the food delivery market,” says Gaied. Even if Mjam is aware: “Building this business model in an economically sustainable way is a challenge.”

But just as with the delivery of medicines from pharmacies, one wants to position oneself more broadly. In the coming year, according to their own statements, they also want to operate profitably in Austria. And the plan with number 1 in Linz? “We could use 100 new drivers for the coming winter,” said the two managers.

These earn an average of 12 euros an hour, 90 percent of the current 200 drivers are employed as freelancers, but have social insurance. The selection of currently 200 restaurants is also to be expanded.

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