Michael jordan, Heather Gibbs Testify in NASCAR Trial
CONCORD, NC – Basketball legend Michael Jordan and Heather Gibbs, a former marketing executive, took the stand Friday in a civil trial centered around a dispute involving Jordan’s former racing team, 23XI Racing. the lawsuit, filed by Maverick Gaming, alleges Jordan and Gibbs improperly influenced a licensing agreement with NASCAR, hindering Maverick’s ability to secure a casino license in Washington state.
The core of the case revolves around Maverick Gaming’s claim that a NASCAR rule change, allegedly influenced by Jordan and Gibbs, favored a competing casino group with ties to the racing organization. Maverick argues this rule change effectively blocked their expansion plans and caused significant financial damage.Testimony from both Jordan and Gibbs focused on their roles in establishing 23XI Racing and their interactions with NASCAR officials regarding potential sponsorships and marketing opportunities.
Jordan, a principal owner of 23XI Racing, testified about his desire to build a triumphant NASCAR team and attract sponsors. Gibbs,who served as a key marketing figure for the team,detailed discussions with NASCAR regarding potential partnerships.Maverick Gaming contends these discussions extended beyond typical sponsorship negotiations and involved lobbying for a rule change that ultimately benefited a rival casino operator. The trial is expected to continue next week, with closing arguments anticipated before the end of the month. The outcome could have significant implications for NASCAR’s licensing practices and the competitive landscape of the casino industry in Washington state.
