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MedEvolve CEO: RCM Company Names New Leader | Becker’s Hospital Review


MedEvolve Appoints Matt Seefeld as New CEO to Drive Revenue Cycle Management Innovation

MedEvolve, a leading revenue cycle management company, announced the appointment of Matt Seefeld as its new Chief Executive Officer (CEO) on June 10, 2025. seefeld takes over the role from Matt rolfes, who will remain with the company as chief financial Officer (CFO) [[1]].

Seefeld’s Promotion and Rolfes’ Continued Role

Matt Seefeld’s promotion to CEO follows his previous role as Executive Vice President and Chief Commercial Officer, where he led go-to-market strategies and revenue operations since joining MedEvolve in 2017. Rolfes, who served as CEO as 2017 and CFO since 2013, will ensure financial continuity in his ongoing role [[2]].

Did You Know? The global revenue cycle management market is projected to reach $107.6 billion by 2028, growing at a CAGR of 12.3% from 2021 [[3]].

Strategic Focus on Automation and AI

Under Seefeld’s leadership, MedEvolve plans to enhance its automation and analytics capabilities by integrating a generative AI engine. This strategic move aims to expand the company’s footprint in the hospital, physician practice, and outsourced medical billing markets. The integration of AI in healthcare is projected to improve efficiency and accuracy in various processes, including revenue cycle management [[4]].

Key leadership Transition

The leadership transition at MedEvolve marks a pivotal moment for the company as it seeks to leverage technological advancements to improve revenue cycle management for healthcare providers. The company’s focus on automation and AI aligns with industry trends toward more efficient and data-driven healthcare governance.

Pro Tip: Implementing AI in revenue cycle management can reduce claim denials by up to 25% and improve overall revenue by 5-10%.

MedEvolve leadership Timeline

ExecutiveRoleStart Date
Matt SeefeldCEOJune 2025
Matt RolfesFormer CEO, CFO2017 (CEO), 2013 (CFO)

Future Outlook

MedEvolve’s strategic direction under Matt Seefeld’s leadership is expected to drive innovation and growth in the revenue cycle management sector. by focusing on automation, analytics, and AI, the company aims to provide healthcare providers with cutting-edge solutions to optimize their financial operations.

what impact will AI have on the future of healthcare revenue cycle management? How can healthcare providers best prepare for these technological changes?

Evergreen Insights: Revenue Cycle Management in Healthcare

Revenue cycle management (RCM) is the financial process, from patient registration to payment reconciliation, that healthcare providers use to manage the administrative and clinical functions associated with claims processing, payment, and revenue generation.Effective RCM is crucial for maintaining financial health and ensuring that healthcare organizations can continue to provide quality care.

The evolution of RCM has been considerably influenced by technological advancements, regulatory changes, and the increasing complexity of healthcare financing. Historically, RCM relied heavily on manual processes, leading to inefficiencies and errors. Today, automation, data analytics, and AI are transforming RCM, enabling healthcare providers to streamline operations, reduce costs, and improve revenue capture.

Frequently Asked Questions About Revenue Cycle Management

What are the key components of revenue cycle management?

Key components include patient access,coding and documentation,claims processing,denial management,and payment posting.

How does technology improve revenue cycle management?

Technology automates tasks, reduces errors, and provides data-driven insights for better decision-making.

What are the challenges in revenue cycle management?

challenges include regulatory compliance, increasing patient financial obligation, and the complexity of payer contracts.

How can healthcare providers optimize their revenue cycle?

Providers can optimize their revenue cycle by investing in technology,training staff,and implementing best practices.

What is the role of AI in revenue cycle management?

AI automates tasks, predicts denials, and improves accuracy in coding and billing.

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