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Marketing Internship Opportunity at Mars Wrigley in France for September 2025
France! Apply for the Marketing and Category Assistant role starting September 2025.">
Mars Wrigley is offering a compelling internship opportunity for aspiring marketing professionals. The 6-month Marketing and Category Assistant internship, based in Paris or Haguenau (near Strasbourg), France, commences in September 2025. This role provides hands-on experience with globally recognized brands like Freedent, Airwaves, and Hubba Bubba.
What to expect During Your Marketing internship
As a Marketing and Category Assistant intern, you’ll be supervised by a manager and actively participate in enhancing the performance of Mars Wrigley’s well-known brands. A complete training program will be provided upon commencement and throughout the internship, covering distributor and consumer insights, as well as digital panels. You will collaborate closely with the Category Manager and Brand Manager on thier daily projects, working in conjunction with marketing, category, and sales teams.
Did You Know? Mars, Incorporated, the parent company of Mars Wrigley, is one of the largest privately held companies in the United States, with estimated sales of over $45 billion in 2022 [Statista].
Key Responsibilities
Your daily tasks will vary, but core responsibilities include:
- Category Analysis: Monitoring, analyzing, and synthesizing monthly performance indicators, assortment, and promotions using Nielsen panels.
- Ad-hoc Analysis: Conducting performance analyses of brands and marketing levers, benchmarking against competitors, and providing actionable recommendations.
- Strategic Reflection: Participating in strategic discussions to optimize marketing strategies.
- Innovation: Contributing to strategic thinking aimed at optimizing the marketing mix and supporting future innovation projects.
- Project Management – Operational Marketing: Developing sales assistance tools for the sales force in collaboration with category and marketing teams, including product arguments, sales plans, and presentations.
- promotional Support: Participating in brand highlights and developing promotional materials such as POS displays and signage.
- media and Communication: Managing internal and external communication events and/or social networks in collaboration with digital teams.
- Media Plan Execution: Participating in the execution of the media plan, including TV, sponsorship, influencer marketing, and digital initiatives.
Ideal Candidate Profile
Mars Wrigley is seeking candidates who are:
- Currently enrolled as a student at a Bac+4/5 level (equivalent to a Bachelor’s or Master’s degree) in business school or a related field.
- Experienced in managing projects independently and possess a strong analytical aptitude.
- motivated by teamwork and collaborative environments.
- Results-oriented, proactive, and highly detail-oriented.
- Proficient in French (C1/C2 level) and possess a good level of english.
- Have prior experience in consumer products (internship or work experience).
Pro Tip: Demonstrating a strong understanding of the confectionery market and consumer behavior in your application can substantially increase your chances of landing this internship.
Compensation and Benefits
The internship offers a competitive monthly stipend:
- €1,200 gross for Bac+4 level students.
- €1,350 gross for Bac+5 level students.
Mars is an equal opportunity employer, ensuring all qualified applicants receive consideration for employment irrespective of race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
| aspect | Details |
|---|---|
| Role | Marketing and Category Assistant Internship |
| Location | Paris or Haguenau (near Strasbourg), France |
| Duration | 6 months |
| Start Date | September 2025 |
| Compensation | €1,200 – €1,350 gross per month |
Ready to Apply?
If you meet the criteria and are eager to gain valuable marketing experience with a global leader, this internship at Mars Wrigley is an excellent opportunity. Don’t hesitate to apply!
What aspects of marketing are you most passionate about exploring during an internship? What skills do you believe are most crucial for success in the consumer packaged goods industry?
the Importance of Marketing Internships
Marketing internships provide invaluable real-world experience for students and recent graduates. They offer a chance to apply theoretical knowledge,develop practical skills,and build a professional network. Internships can significantly enhance career prospects in the competitive marketing field.
The consumer packaged goods (CPG) industry, in particular, offers diverse marketing roles, from brand management to digital marketing. Internships in this sector provide exposure to various marketing functions and help individuals identify their areas of interest and expertise.
Frequently Asked Questions About Marketing Internships
- What are the main responsibilities of a Marketing Internship at Mars Wrigley?
- The main responsibilities include category analysis, ad-hoc analysis, participation in strategic reflection, innovation support, project management for operational marketing, promotional support, and involvement in media and communication activities.
- What qualifications are needed for the Marketing Internship?
- Applicants should be students at a Bac+4/5 level in business school or a related field, possess project management experience, demonstrate analytical skills, thrive in teamwork, be results-oriented, and have strong French and English language skills. Prior experience in consumer products is also desirable.
- What is the compensation for the Marketing Internship at Mars Wrigley?
- The internship offers a monthly stipend of €1,200 gross for Bac+4 level students and €1,350 gross for Bac+5 level students.
- Where is the Marketing Internship located?
- The marketing Internship is located in either Paris or Haguenau (near Strasbourg), France.
- When does the Marketing Internship start?
- The Marketing Internship commences in September 2025.
- What brands will I be working with during the Marketing Internship?
- As a Marketing Intern, you will be working with world-famous brands such as Freedent, Airwaves, and Hubba
