Official partner of UEFA Euro 2020, Qatar Airways has launched numerous activations around the flagship competition which ends on July 11.
As an airline, Qatar Airways first (and logically) transported the trophy to the 11 cities hosting the competition with a special visit to Doha.
At the same time, Qatar Airways is also associating its brand with Official Euro 2020 podcast offered every day, “The Euro Show”!
Kai Havertz reacts to Germany’s remarkable win over Portugal and we preview the final day in Group A ⚽️????
????️ Catch up on all the action with @chrisdparrott
and @robtdaly on the EURO 2020 podcast!@qatarairways | #EUROshow | #EURO2020— UEFA EURO 2020 (@EURO2020) June 20, 2021
Qatar Airways also produced an advertising spot « True fans have no borders ».
In parallel, Qatar Airways also produced video content with Xavi Hernandez and Lothar Matthäus who look back on their fondest memories of UEFA Euro.
On social networks, Qatar Airways presents the schedule of the various meetings of the day in a “travel” format by plane.
It’s another big week at @EURO2020 as we get closer to the knockouts ????????
With 4️⃣ matches taking place today, who do you think will make it through to the knockouts? ????#EURO2020 #QatarAirways ⚽️ ✈️ pic.twitter.com/4zjgT1iPq6
— Qatar Airways (@qatarairways) June 21, 2021
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