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A Hisense, a world leader in consumer technology, highlighted the ULED 8K Mini-LED series and the new 8K resolution laser TV technology solution at the Consumer Tecnology Association (CES) 2022, one of the world’s leading technology events. “Technology has the power to change people’s lives. And Hisense has always focused on delivering high-performance, high-quality products that exceed consumer expectations.Said Douglas Kern, Senior Marketing Director at Hisense USA.
Through industry-leading innovation, Hisense was able to achieve exponential sales growth. According to the brand, Hisense Group’s revenues exceeded 27 billion dollars in 2021 (approximately 23 billion euros), an increase of more than 20% over the previous year.
Integration of innovative ULED and Mini LED technology – Higher image quality and better brightness
Performance and image quality are at the heart of Hisense’s product offering. In 2022, Hisense implemented its Mini LED technology for the first time in its new U9H premium product line, which guarantees impressive HDR performance with better contrast, brighter images and even sharper colors. Hisense 85U9H 8K TV was also recognized with the CES® 2022 Award Innovation Award Honoree. This award reflects the effort that Hisense has put into technological innovation.
Advanced Technology – Leadership in 8K Laser TV Technology Solutions
Hisense has been leading the way in the global laser TV industry in the TriChroma era and has contributed to the technical advancement of this industry with 1080P resolution from 2K to 4K and now to 8K. Dr. Liu Xianrong, scientist and managing director of Hisense Laser Display Co., Ltd., explained that the Laser TV is the best choice for anyone who wants an 8K display at home. The first 8K laser TV provides more immersive viewing and unique details, offering an enhanced experience to see the real picture on a big screen.
Focusing on Hisense’s Strategic Vision for 2022, David VanderWaal, Vice President of Marketing for Hisense USA, commented that Hisense is committed to making the lives of hundreds of millions of people simpler, better and more fun through products and well designed and built services. In 2022, the brand will continue to be a world leader in the sector and to emphasize the great importance of innovation for development, focusing on the needs of its users.
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