Distributors introduce ‘eco-friendly goods’ one after another in the craze of value consumption

Eye-catching tumbler-specialized detergent for easy cleaning

Directed cut of Lion Korea’s ‘EXPLAIN Foaming Remover’. ⓒLion Korea

The hot topic of retailers these days is by far the ‘environment’.

The trend of ‘value consumption’ unique to the MZ generation, which prioritizes their belief in social values ​​such as environmental protection, animal welfare, and fair trade, over cost performance, is rapidly spreading, and companies targeting them are competing in ‘ESG management’ As we enter the world, the trend of ‘needed environment’ beyond eco-friendliness is becoming more established.

Examples of ESG activities of companies are energy saving campaigns such as power saving and water conservation, or participating in zero waste and upcycling by applying recycled plastic materials to packaging.

In many cases, ‘eco-friendly goods’ such as eco-bags, tumblers, and reusable cups are produced. According to environmental groups, the ‘environmental break-even point’ of these products is weak considering the carbon and energy required in the production process. As it is estimated to be 1000 times, it is most important to use it well for a long time in order to save the purpose.

Lion Korea’s ‘Explanation Foaming Remover’, a life and health care company, is a spray gun-type dishwashing detergent. As soon as you press the handle, dense foam is powerfully sprayed. The company explained that the back can be easily cleaned.

The clean design that has been verified by winning the ‘iF Design Award 2020’ in Germany, which is considered one of the world’s top three design awards, and the ‘Good Design Award 2019’ hosted by the Ministry of Trade, Industry and Energy, also stands out.

A brand official said, “‘Foaming Remover’ is a product that sprays rich and powerful foam in a spray type, so it solves the dishes that were difficult to wash by hand, such as a sharp blender blade, steel plate, and air fryer basket, as well as a tumbler at once. We hope that you keep your tableware clean with the excellent cleaning power of the foaming remover specialized for oil and grease, and take good care of personal hygiene.”

‘Bas Green Tumbler Cleaner’ is a foaming detergent that dissolves in warm water, and is a weak alkaline two-class cleaner that can be used for dishes and kitchens.

If you put one individually wrapped white pill-shaped cleaning agent in a tumbler filled with lukewarm water (recommended to use one per 1L of water), bubbles are created and the cleaning effect is effected. If it is dirty, it is recommended to leave it on for at least 8 hours and then rinse it off.

If you have baking soda at home, you can remove the oil stains by adding a tablespoon of baking soda to a tumbler with hot water and washing it off after an hour.

If mold develops on the rubber packing part of the lid and gives off a bad smell, mix lukewarm water and baking soda or rice water and vinegar in a ratio of 9 to 1 and soak for 10 minutes, then wipe off with a toothbrush.

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