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Discounter: Aldi Süd tests the sale of beer in reusable bottles

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economy Test with beer bottles

Aldi faces the fear of the green reusable dictation

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As of: 6:13 p.m. | Reading time: 4 minutes

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Soon past? So far, Aldi - here a branch in Düsseldorf - has only used PET bottles and cans for beer Soon past? So far, Aldi - here a branch in Düsseldorf - has only used PET bottles and cans for beer– – –

Soon past? So far, Aldi – here a branch in Düsseldorf – has only used PET bottles and cans for beer

Credit: picture alliance / dpa

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At Aldi, a turning point could be imminent: for the first time, the discounter is offering beer in reusable bottles. The test is likely to be a reaction to the high reusable quota stipulated by the packaging law. Trade fears one scenario above all.

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Aldi Süd tests the sale of beer in returnable bottles. The discounter offers Pils and Kölsch in classic crates with 20 half-liter or 24 third-liter bottles in several branches in North Rhine-Westphalia and Rhineland-Palatinate, for example. Part of the experiment, of which the “Lebensmittel Zeitung” first reported, are beer suppliers who already work with Aldi, including the Krombacher, Bitburger and Früh brands.

“We can confirm that we are currently running a test with reusable goods,” says Krombacher, for example. And Bitburger is also involved in the experiment, according to its own statements. “We have always been pro reusable and are happy about every dealer who offers at least one selection,” said Bitburger Managing Director Axel Dahm WELT.

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So far, Aldi has only used cans and PET bottles in the beer sector, i.e. one-way containers with a deposit of 25 cents each. So far, the southern fraction of Germany’s largest discounter has also been limited to one-way options for other types of drinks. Reusable means significantly more effort for the trade in logistics and especially in handling in the branches.

The law stipulates a return rate of 70 percent

Experts see the test, in which Aldi Nord is apparently still outside, as a reaction to the increasingly intense debates on the subject of one-way / reusable – and above all to impending political requirements. The packaging law, which has been in effect for over a year, stipulates a reusable quota of 70 percent. According to the Federal Environment Agency (UBA), however, this value is currently only 42.2 percent. And only because the breweries reliably fill their beer in reusable containers. In this market segment, the rate is just under 82 percent. Mineral water, on the other hand, is just 38 percent, with soft drinks it is only 23 percent.

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disposable bottles– – – – –

If the envisaged 70 percent is not reached within the next two years, sanctions are imminent. Which exactly is not specified in the law. However, there are already initial proposals from parties and environmental protection organizations. The Greens, for example, encourage a “steering tax” on one-way packaging.

And an association of associations including BUND, Greenpeace, German Environmental Aid (DUH) and the Federal Association of Marine Litter has recently presented a catalog of demands for combating plastic waste, in which, for example, a charge of at least 20 cents on one-way packaging is required. That would be more than some PET mineral water bottles cost in the discounter.

The beer test could only be the beginning

The industry is therefore concerned that lucrative beverage sales will suffer. After all, there is one historical example: the compulsory deposit that has been levied in Germany since 2003 in response to a reusable quota that was significantly below the political requirements at the time. As a result, sales of beverage cans, for example, fell from more than seven billion to just 300,000.

This compulsory deposit is primarily associated with the name Jürgen Trittin. The Greens politician was then Federal Minister of the Environment. And because the current political turmoil suggests that the Greens will be part of the next federal government, there is fear among trade and industry that there will again be a drastic political stipulation – although it is currently unclear whether reusable materials are really better ecologically as a one-way. After all, there are now around 1,500 individual bottles that can only be used by one bottler and therefore have to be driven across the country.

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So the beer test could only be the beginning. In the next step, Aldi could also offer mineral water and soft drinks as reusable goods. An inquiry with the discounter about the future beverage strategy remained unanswered at the weekend.

Competitors Netto and Penny already have such bottles and boxes in their range. Lidl, in turn, relies on one-way only. “In the foreseeable future we will not be offering reusable products at Lidl,” Gerd Chrzanowski, number two in the management of the parent company Schwarz Group, said in a WELT interview a few weeks ago. “Instead of an emotional discussion, we need new life cycle assessments. The last ones are from 2002. “

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