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Corona pandemic – the end of the mask requirement in Germany creates a sales boom for the cosmetics group



After the end of the mask requirement, lipsticks are enjoying greater popularity again. (imago/Eyepix Group)

“In Germany, the make-up market has been booming for a few weeks, since masks are no longer mandatory,” said board member Perakis-Valat of “Welt am Sonntag”. At the same time, the average price increases. “We see something similar worldwide.” The industry is even selling more than in the months before the pandemic. In contrast to food, the frequency with which cosmetics are bought is low. “There is less pressure to save.”

Perakis-Valat also defended the French group’s decision to only partially withdraw from the Russian market. “We will continue to offer essential products, which are a very small part of our business,” he said. You also have a responsibility for the employees in Russia.

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