(Agence Ecofin) – While the Coronavirus health crisis has halted many activities, some entrepreneurs have found a way to continue exercising without breaking safety rules. This is the case of Anifa Mvuemba (photo), a Congolese fashion designer.
Promoter and creative director of the Hanifa store, she had the idea of launching a virtual fashion show with 3D and transparent digital models. Performed on May 22, 2020 live on the brand’s Instagram page, it presented the new Pink Label Congo collection.
Anifa Mvuemba says she has been maturing the idea for a long time. It is in any case a great success which should inspire many other entrepreneurs, especially in the field of fashion.
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