Cofece investigates alleged monopoly in Twitter digital advertising

Twitter Mexico was fined for Federal Commission of Economic Competition (Coffee) by not deliver all the information you required, as part of a research for alleged monopolistic practices relative to the market for sales of digital advertising.

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On June 16, federal judge Ramón Lozano protected Twitter Mexico against moreconsidering that the Coffee is exceeding itself by demanding information that is in the possession of the headquarters in San Francisco, California.

The more It was imposed on September 30, 2021, after Twitter did not provide all the information that was initially required in March.

According to the judge, Twitter Mexico Its purpose is only “support for the marketing and sales related to online advertising products” of Twitter Inc., so it cannot force the main shareholders of the parent company to deliver data that it generates independently.

The court censored the amount of the morebut the law provides for up to 518 thousand pesos for each day that the requirement is not met Coffeewho can challenge the amparo before a collegiate court.

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