OpenAI Expands ChatGPT Go to 16 New Countries, Aiming for Profitability Amidst Significant Losses
OpenAI has launched its $5-per-month ChatGPT Go subscription plan in 16 additional countries, a strategic move to broaden its user base and accelerate revenue growth as the company navigates important financial losses. The expansion targets emerging markets, offering a more affordable access point to the popular AI chatbot.
Despite a staggering estimated valuation of $500 billion, OpenAI reported losses of $7.8 billion during the first half of 2025. The introduction of ChatGPT Go is designed to rapidly increase the number of paying users without undercutting its existing $20 Plus and $200 Pro subscription tiers. Early results in India, where Go was previously available, demonstrate the plan’s potential, with subscriber numbers doubling following its launch.
This expansion represents a pivotal shift for OpenAI, directly addressing price sensitivity in new markets with a compelling, feature-rich offering. The move is largely driven by intensifying competition with Google and aims to capitalize on growing demand for AI tools in these regions. Whether this strategy of volume-based growth will be sufficient to offset substantial losses and establish a sustainable economic model remains to be seen.