Bochum.
Hundreds of Christmas trees are now being set up in downtown Bochum. It is also very festive in a Baltz shop window.
–
Christmas trees were everywhere on the pavement of the pedestrian zones in downtown Bochum. Hundreds. On Sunday they were set up on lanterns and railings in order to make the Christmas season as festive as possible after the Christmas market had to be canceled due to Corona.
This year’s loss of the most popular event in Bochum weighs enormous. With it, the central point of attraction in Bochum City is missing during the pre-Christmas period. This is not only a heavy blow for the 200 planned dealers, also for BO Marketing GmbH, which has to forego significant stand fees.
There are six large moose on Dr.-Ruer-Platz in Bochum
The Christmas lights and decorations have now been completely hung up. In previous years, it cost BO Marketing around 70,000 euros each. In front of the main train station there is again an artificial Christmas tree pyramid, but only of modest size. And wherever the Christmas market stalls glowed, on which Dr. Ruer-Platz, there are now six plastic moose up to almost four meters high, which were set up on Massenbergstrasse last year.
From November 19th – on the day the market was supposed to open – they will be illuminated in the evening. The place, over which thousands of people would otherwise have strolled through the magic stall in the run-up to Christmas, does not look so joyless.
In addition to the moose, BO Marketing wants to offer a little more substitute for the market. The city advertisers have tinkered with formats “that promote the Christmas market into the digital world or address them in another analogue way”. What that means in concrete terms will be announced in the next few days.
A large gallery of soft toys adorns the Baltz shop window
Individual shops have already dressed up for Christmas. A real eye-catcher is a shop window of the Baltz fashion house on the side of Massenbergstrasse. With great attention to detail, Baltz and the Steiff company have placed a large gallery of soft toys, some of which move very cute, in a Christmas winter landscape. “We wanted to do something nice for the children,” says Sabine Krüger, head of the children’s department at Baltz.
