Bad news for beer, what’s next

Danish brewer Carlsberg Group warned today that beer sales in Europe may fall due to price increases, which would limit profit growth this year, Reuters reported.

The world’s third-largest beer maker also said it expects to find a buyer for its significant business assets in Russia by June, but hopes to return to the Russian market “at some point in the future.”

Carlsberg Group expects the company’s organic operating profit this year to range between a decline of -5 percent and an increase of +5 percent this year, with growth of 12 percent in 2022.

“Beer has always been a product that enjoys stable consumer demand, but increased prices combined with generally high inflation may have a negative impact on its consumption in some of our markets, particularly in Europe,” he notes. Carlsberg Group CEO Kees Hart.

Brewers increased beer prices as a result of rising energy and raw material prices, Reuters noted.

“Carlsberg Group” owns two breweries in Bulgaria – in Shumen and in Blagoevgrad.

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