“At least 100 million advertising fees”… BTS V’s birthday ad appears in the world’s tallest building

[이데일리 장구슬 기자] On the 26th birthday of group BTS member V (real name Taehyung Kim), a congratulatory message will be revealed on the outer wall of’Bourj Khalifa’ in Dubai, the tallest building in the world.

BTS member V (Photo = E-Daily star in reporter Noh Jin-hwan)

V’s Chinese fan club’BAIDU V BAR’ announced that a congratulatory message will be released on the exterior wall of the Burj Khalifa building in Dubai in time for V’s birthday at 0am on the 30th (6:50pm on the 29th local time).

In addition to the birthday LED show, Baidu Vuba added that the fountain show will be held in accordance with V’s solo song’Winter Bear’ at the Dubai Fountain, the world’s largest musical fountain.

Burj Khalifa is the world’s tallest building with a height of 828 meters and 163 floors, and this is the first time that a light show for a K-pop artist’s personal birthday celebration is held in the Burj Khalifa Building.

Burj Khalifa’s single-shot advertisements go through a strict brand selection process as well as expensive advertisement fees of at least 100 million. Ad conditions are also strict, so only premium advertisements from global companies and advertisements from the Dubai Royal Family are allowed.

Baidu Vuba said, “After a long period of application, confirmation, review, and revision, it is an honor to be the world’s first birthday advertisement as a K-pop star thanks to V’s global reputation, influence, and positive personal image.” .

V’s Chinese fan club’BAIDU V BAR’ announced that it will release a congratulatory message ad on the exterior wall of the Burj Khalifa building in Dubai in time for V’s birthday at 0am on the 30th (6:50pm local time on the 29th). . (Photo = Baidu Viva SNS)

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