Ashley Tisdale is simplifying her public identity, dropping “Tisdale” and going by Ashley French-a change reflecting a desire for a more authentic personal brand and a shift in how she shares her life online. The actress and entrepreneur revealed the decision in a recent post, signaling a broader rebranding effort encompassing her beauty company, Being Frenshe, and website, By Ashley French.
the move comes as French increasingly prioritizes openness and personal connection with her audience. She explained she felt a disconnect between her full name and the way she wanted to present herself, particularly regarding openness about her experiences. This rebranding aligns with a growing trend of celebrities streamlining their identities and engaging more directly with fans, and follows French’s recent outspokenness on topics like body image and medication trends.
French, who married music producer and composer Christopher french in 2014, shared that she “didn’t want to keep sharing in that way,” hinting at a desire to move beyond the established “Ashley Tisdale” persona. Alongside this declaration, she highlighted updates to her beauty venture, Being Frenshe, and her online platform, By Ashley French.
The actress has demonstrated a willingness to publicly discuss sensitive subjects. In October, she addressed the prevalence of Ozempic and related medications, stating, “A few years ago, almost nobody in LA would admit to using Ozempic…It was all very mysterious and nobody was super-open about it.” She emphasized her lack of judgment, adding, “To be clear: I have absolutely ZERO judgment toward anyone using Ozempic or other similar medications. Zero.” This openness underscores the evolving approach she’s taking with her public image as Ashley French.
