Apart from being the first owner of a motorbike worth almost Rp. 1 billion off the road, Ariel was also lined up brand ambassador the German manufacturer’s newest cruiser.
“I believe in the technology that is inserted into each model line BMW motorcycle, including BMW R18. In addition to the distinctive classic impression that is highlighted, I’m sure riding away using the BMW R18 is even more fun, “said Ariel at launch, Tuesday (11/24/2020).
So far, Ariel is close to the BMW Motorrad brand. Before owning the BMW R18, he used the BMW G310GS and the BMW R nine T.
Joe Frans, CEO of PT Maxindo Moto, the owner of the BMW Motorrad Indonesia brand, explained that Ariel was a little ambassador for his newest product.
“Incidentally Airel has often played BMW in our place. When he first saw that he was really interested in the R18, it was still in the picture at the time. When he saw it, he liked it and said it was cool,” he said.
“So like it or not, yes, instead of just keeping it in the garage, let’s make it happen brand ambassador, “kata Joe.
In Indonesia, BMW Motorrad in collaboration with Ariel provides the official ARL X R18 apparel line. There are various products, one of which is clothes for motorbikes that can be changed into various styles.