Apple’s Back to School Mac Pitch: youtube Video Vanishes After Launch
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In a surprising turn,Apple’s recently released YouTube video,designed to humorously guide college students on “how to convince your parents to get you a Mac,” has been removed from the platform. The video disappeared on June 21, just a day after its initial publication, leaving the reason for its removal unclear.
The video was launched amidst Apple’s annual back to School promotion, wich offers incentives like free AirPods and other accessories with the purchase of a new Mac or iPad. The campaign aims to attract students preparing for the upcoming academic year.
The Content of the now-Removed apple Mac Video
The seven-minute video featured aspiring college students practicing their persuasive pitches to their parents, highlighting the benefits of choosing a Mac over a PC. One notable argument focused on the MacBook Air‘s lightweight design, emphasizing its positive impact on spinal health.
“Can’t put a price on a healthy spine. One of the main factors affecting spine health in teens is, you guessed it, school bag weight. And the MacBook Air only weighs 2.7 pounds.”
The video also contrasted the cost-effectiveness of a MacBook air against the additional expenses associated with owning a PC, such as antivirus software and external accessories.
“So to wrap things up, you can either buy a MacBook Air for $899, or you can buy a PC, but you also have to buy antivirus software, a manual backup software, a protective case, a guard dog to protect it from your roommate, an external power bank…I mean, it’s insane.”
Apple’s “Parent Presentation” Still Available
While the video is no longer accessible, Apple is still offering a downloadable “Parent Presentation” on its website. This presentation outlines “45 undeniable reasons why a Mac is essential for college” and is available in PowerPoint, Google Slides, and Keynote formats.
Did You Know? The average college student spends approximately $1,240 per year on textbooks and supplies, according to the Education Data Initiative. A reliable computer can help students access digital resources and perhaps reduce these costs.
Mac vs. PC: A Quick Comparison
| Feature | MacBook Air | Typical PC |
|---|---|---|
| Starting Price | $899 | Varies |
| Weight | 2.7 pounds | Varies |
| Included Software | macOS, iLife, iWork | Windows (frequently enough requires additional purchases) |
| Additional Costs | Minimal | Antivirus, backup software, etc. |
Pro Tip: Check for student discounts and financing options to make a Mac more affordable.
Why Was the Video Removed?
The sudden removal of the video raises questions about Apple’s marketing strategy. Was the message poorly received? Did it contain inaccurate information? The reason remains unknown.
What are your thoughts on Apple’s Back to School promotion? Do you think a Mac is essential for college students?
The Enduring Appeal of Macs in Education
Apple products have long been a staple in educational settings,prized for their user-friendly interface,robust software ecosystem,and sleek design. While PCs offer a wider range of hardware options and often a lower initial price point, Macs are often seen as a long-term investment due to their durability and longevity. the debate between mac and PC continues, with each platform offering distinct advantages for students.
Frequently Asked Questions About Macs for College
Share your thoughts in the comments below! What factors do you consider when choosing a computer for college?
