Apple resumes sales in Turkey

Update (2021-11-26):

After a few days of sales halt, Apple has now resumed its sales in Turkey.

Due to the sharp fall in the value of the Turkish lira, prices on the Apple Store are now significantly higher than before.

For example, the price of the Iphone 13 has been raised from 10,999 lira to 13,999 lira, while the price of the 16-inch model of Macbook Pro has been raised from 28,999 lira to 35,499 lira.

If Turkey does not overcome inflation, we can probably expect more price increases from Apple in the long run.

Previously (2021-11-24):

Turkey’s economy is in crisis. Inflation is up to close to 20 percent, the value of the Turkish lira has fallen by close to 60 percent in two years, and now Apple seems to have turned a deaf ear due to the crisis, reports 9 to 5 Mac.

The company’s Turkish online store has in fact ceased all sales. All products remain but it is no longer possible to put anything in the shopping cart.

Apple has not released any official information about the reason for the sales stoppage or how long it may last.

Last week, a dollar cost just under 11 lira, but after President Recep Tayyip Erdoğan once again defended the central bank’s interest rate cuts despite soaring inflation, the value crashed on Tuesday to almost 13 lira per dollar, reports CNBC.

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