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Amazon lands in Italy in a big way

Football broadcasting in Italy it will live a revolution starting next season. Amazon announced that it had acquired until 2024 the exclusive broadcasting rights of the 16 best Champions League matches on Wednesday, ensuring that “an Italian team will always be seen in the group stage and, in case of qualification, until the semi-finals.”

The Americans also took over the rights to the UEFA Super Cup for three seasons. In the statement, Amazon expressed all its satisfaction: “Italian fans are among the most passionate in Europe and we will do our best to provide a fantastic football experience. “

The Arrival of the Colossus by Jeff Bezos will totally change the customs of Italians, who until recently watched practically all football with ‘Sky’ and who already suffered to get used to streaming DAZN, which since 2018 has broadcast three matches of Serie A and the entire Serie B.

The rest of the Champions League matches, however, will continue to be broadcast between ‘Sky’ and open with ‘Mediaset’. The Bel Paese football fans, then, will have to pay two subscriptions (Sky and Amazon) to ensure the vision of all meetings of the maximum continental competition. A new situation that could be just the beginning: Netflix is ​​also still on the lookout for Calcium …

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