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Advergic: Pakistan’s AdTech Game Changer?


Advergic Revolutionizes Ad Tech for Pakistani Publishers with Google Partnership

ISLAMABAD – Pakistani publishers are poised to experience a notable boost in ad revenue and control thanks to a groundbreaking partnership. Advergic, the sole ad tech firm in Pakistan officially partnered with Google to directly onboard publishers to Google Ad Manager (GAM),is set to transform the digital advertising landscape.

Advergic: A Game Changer for Pakistani Publishers

For years, manny publishers in Pakistan have struggled to monetize their content effectively. Advergic aims to bridge the gap between effort and earnings by providing access to global ad demand and greater transparency. This partnership with Google unlocks opportunities previously out of reach for local content creators.

Did You Know? Google Ad Manager (GAM) provides more control over ad inventory compared to AdSense, leading to potentially higher revenue [[3]].

Key Benefits for Publishers

Advergic offers a suite of benefits designed to empower publishers:

  • Increased CPMs: Access real global demand that values your traffic appropriately.
  • Full Control: Manage your own ad account with your own rules.
  • Transparent Reporting: Benefit from real-time, clear reporting.
  • Fraud Protection: Safeguard your income with built-in fraud prevention.
  • Timely Payments: Receive payments on time, eliminating invoice chasing.
  • Dedicated Support: Access a responsive local support team.
  • Google-Approved Setup: Ensure sustainable growth with a 100% Google-approved setup.
  • No Upfront costs: Get started quickly and easily without any initial investment.

CEO’s Vision for the future

Junaid Chaudhry, CEO of Advergic, stated, “We’ve seen talented publishers across Pakistan struggle with low revenues, zero transparency, & outdated setups that hold them back.We didn’t wait for someone else to fix it; we built the solution ourselves. Google’s trust means publishers here can finaly get the monetization that matches their hard work.”

Pro tip: Partnering with a Google Certified Publishing Partner can help maximize your ad revenue [[2]].

Early Success and Impact

As Pakistan’s only Google-Certified MCM Channel Partner, Advergic has already assisted over 200 publishers, ranging from national news outlets to niche blogs and high-traffic apps. Internal case studies indicate revenue increases ranging from 30% to 400%.

This initiative aligns with Advergic’s core vision: to ensure publishers receive the revenue they deserve for their hard work and valuable content.

Benefit Description
Higher CPMs Access to real global demand.
Full Control Management of own ad account.
Transparent reporting Real-time and clear reporting.
Fraud Protection Built-in fraud prevention.
Timely Payments On-time payments.

The Evolution of Ad Tech in pakistan

The digital advertising landscape in Pakistan has been evolving rapidly, with publishers seeking more effective ways to monetize their content. The partnership between Advergic and Google represents a significant step forward, providing local publishers with the tools and resources they need to compete on a global scale. This collaboration addresses key challenges such as low revenue, lack of transparency, and outdated technology, paving the way for a more sustainable and profitable future for Pakistani publishers.

Frequently Asked Questions About Advergic and Google Ad Manager

What is Advergic?
Advergic is an ad tech company in Pakistan partnered with Google to onboard publishers to Google Ad Manager (GAM).
What is Google Ad Manager (GAM)?
Google Ad Manager (GAM) is an ad serving platform for publishers needing more control over their ad inventory.
How can Advergic help my website?
Advergic can help increase your ad revenue and give you more control over your ad inventory.
Is there a cost to get started with Advergic?
No,there are no upfront costs to get started with Advergic.
what kind of publishers can benefit from Advergic?
News websites, mobile apps, and any content platform can benefit from advergic.

What are your biggest challenges in monetizing your online content? How do you think this partnership will impact the Pakistani publishing industry?

Share your thoughts and experiences in the comments below!

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