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A Swiss font for the New York subway: how Helvetica spread around the world

Designed in Münchenstein, soon to become internationally popular, Helvetica is one of the most famous typefaces. But today designers disagree with it. You will not get rid of them.

Helvetica was among the first typefaces available on Letraset transfer sheets. That’s why amateurs have always experimented with writing. Example of fish shop in Italy.

In emails, Word documents or on websites – computer users all over the world have dozens of fonts to choose from. They usually come pre-installed on your system and come in bold, italic, underline, and small caps. If one font doesn’t fit, twenty or thirty more are available. As a rule, you don’t have to worry about typefaces: where they come from and what their peculiarities are hardly anyone cares anymore.

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