A new identity for Lesieur Cristal

Lesieur Cristal unveils a new visual identity, reflecting its desire for innovation and its attachment to sustainability as well as its links with Africa. This evolution of Lesieur Cristal’s identity blends its Moroccan origins with a modern vision, highlighting its connection with Africa through a graphic interpretation of its map, while preserving its historical symbols. … Continue reading A new identity for Lesieur Cristal