Streaming “Buys” Are Really Long-Term Rentals, Lawsuit Argues
A legal challenge is raising questions about the terminology used by streaming services like Amazon Prime Video, arguing that labeling digital content as “purchased” is misleading when it’s actually a long-term license.
the Nuance of Digital Access
Words matter. Precise language is crucial for clear dialog,especially when discussing agreements and transactions. While “buying” something traditionally implies ownership – the transfer of a good or access to a service in exchange for money – this concept becomes blurred in the digital realm.
Streaming platforms frequently enough present users with the choice to “rent” or “buy” movies and TV shows. Many consumers assume that selecting “buy” grants indefinite access to the content. Tho, this isn’t necessarily the case.
These “purchases” are, in reality, extended licenses to view content for provided that the streaming service retains the distribution rights. The duration of this access can vary significantly, ranging from years to months, or even just days after the transaction.
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