※ [순정남]is a corner that sets a unique theme every week and introduces games, characters, and events that fit the theme.
Games aren’t built overnight. In most cases, hundreds of billions of won in development funds are invested, and the period takes more than several years. So, in general, after a certain amount of time has passed since game development begins, videos and images are released step by step to raise expectations. When the release approaches, they receive advance reservations, release demo versions or conduct tests, open events, release developer interviews or play scenes, and run towards the destination of release step by step.
However, recently, people who shake this marketing formula from the root have begun to appear. It is a surprise release at the place where the game was first released without any notice, saying “You can play from today.” Other than the release, it can’t be anything but a manly move, as if saying that he looks petty. Even the games released this way are surprisingly complete and often have good reviews. Today, we’ve put together these surprise releases.
TOP 5. Call of Duty: Warzone, ambitious battle royale standalone mode added
Call of Duty: Warzone, which focuses on its battle royale mode, came in at number five. Even before the release of the Modern Warfare reboot in 2019, whether or not the Battle Royale mode was installed became a matter of great concern. In fact, strictly speaking, it was announced on March 9, 2020 and started service on the 10th, so it is close to a child release, but it is unusual for a game of this size to be released in such a surprise.
Although there has been a clear decline in recent years and there has been a lot of criticism of Warzone itself, Warzone’s achievements have been successful in concentrating Call of Duty fans who have been reset and dispersed in one place with each new release every year by successfully continuing the service for almost 3 years. considerable Just like the time when it was released with vigor, I hope it will show its vigor once again now.
TOP 4. Quake Remastered, the light of QuakeCon without Quake
The Quake Remastered, which was released along with the release at QuakeCon in 2021, also enters the ranks of surprise releases. Of course, there were a lot of predictions and rumors that Quake would be remastered before the announcement, but anyway, it was the first official announcement, and it was released at the same time as the announcement, so fans were just happy.
In fact, QuakeCon was an event for Quake fans that had been going on since before id Software went under ZeniMax. It started with bringing a computer and holding a tournament through a LAN party, but later the scale of the event increased and Bethesda and Arcane Studios participated, developing into a game show feel. However, since interest in Quake gradually cooled and there was even talk of ‘Quake Con without Quake’, such as being named ‘Doomcon’ in 2019, pre-marketing would not have been necessary.
TOP 3. Persona 4 the Golden, was it too much to fit in during the game show?
Persona 4 the Golden was released for the PS Vita in 2012. The original game itself followed the typical Japanese game marketing, far from being a surprise announcement or surprise release, but the remastered version and the PC version, the Steam version, were indeed a surprise release. In June 2020, when Corona 19 was in full swing, it was announced at a PC gaming show held online instead of the canceled E3, and immediately after the announcement, it was sold on Steam and cheered by fans.
However, the catch is that it suffered from optimization problems at the beginning of the release, perhaps because it was released too suddenly. Publishing the game ahead of time does not improve optimization, but it was also true that there was a reasonable suspicion that it was a bit rushed to release at the same time as the announcement of the PC Gaming Show. The problem was fixed through several hotfixes and patches for about 2-3 months after the release, but I wonder what it would have been like if it had been released around September from the beginning, rather than just matching it to the PC gaming show. Anyway, the ending is good, so it’s a happy ending.
TOP 2. Hi-Fi Rush, an unexpected hit
In second place is Hi-Fi Rush, the newest game. The game was first revealed and released simultaneously at the Xbox-Bethesda Direct Showcase on January 26th. To be honest, when I first saw it, the first thing I thought was ‘With what kind of confidence…?’ It is also different from the previous works of the developer, and since there is no original game, it is not a game worth riding on the name value. However, even though it was a paid package game, it wrote a new legend while achieving ‘overwhelmingly positive’ on Steam very quickly.
Hi-Fi Rush is a unique game where combat and everything flow according to the rhythm. You don’t have to match the rhythm, but if you attack in the rhythm, there are additional effects such as dealing more damage or creating a combo. Of course, the cool element is that you can attack regardless of missing a beat. As it is a game that has made many people fall in love in Korea, it has achieved enough results to match its spirit.
TOP 1. Apex Legends, the beginning and end king of this field
Apex Legends is a game that is the beginning and end king of this field. It is a new work from a first-class developer who previously made hits such as the Titanfall series and Star Wars Jedi: Fallen Order in succession, and the degree of completion and box office performance were very high. was
According to what was later revealed, Respawn Entertainment’s surprise release of Apex Legends was an attempt to differentiate itself among the battle royale genre games that were crowded at the time. Of course, it must have been a strategy that was possible because it was supported by the name of the production company, Respawn Entertainment, and the high level of perfection that allowed it to go viral.